Fast Food Essay Example

Fast Food Essay Example Fast Food Paper Fast Food Paper Schlossers Fast Food Nation as released by Penguin books really made a great impact to the fast food industry. McDonalds marketing strategy is one of the main arguments presented in the book and how it changed the view of people towards fast food. The ideas of the author were closely dissected in every chapter and supported with factual evidences. Basically the book revolves in fast food, the values it embodies and the world it has made (Schlosser, 2002, p. 3). There is really something humane about the book that made it more interesting. Values of Americans were also explained in the book so that it will not appear that the topic only focuses on flaws and features of Americans unwillingness to change their marketing strategy. There are several points in the book that gives credit to positive American Traits. Marketing Strategy of MacDonald’s strategy was changed completely when readers came to discover the bad facts about health involvement of The Golden Achers in relation to its customer’s nutritional needs. American values being traditional that is why they came to develop and motivate marketing strategies of doing whatever it takes to make it big in the fast food industry. Most of Americans tends to loose the resistance over fast food since this has become part of their tradition that they cannot go against with. MacDonald’s marketing strategy can be admirable in the sense of profitability it always tries its best to giving delicious food to millions of customers. : Second. fast nutrient companies are intentionally aiming kids as they are easy marks to travel after. Kelly Brownell. the writer of Are Children Prey for Fast Food Companies? says how Happy Meals from McDonalds are served with playthings. These playthings are advertised and are served with low alimentary nutrient. Only 12 of 3. 039 possible kids’ repast combinations run into nutrition standards for kindergartners. However. if fast nutrient companies would function healthier nutrients to kids. like fruits and milk. the statistics would increase. Besides. these nutrients are high in sugar. and fat. Ultimately. companies aiming kids with unhealthy nutrient and playthings can take to a higher rate of kids being corpulent or diabetic. Queerly plenty. fast nutrient miming fast insouciant topographic points may really be better and healthier due to its freshman ingredients. Julie Jargon writes the article. Fast Food Aspires to Fast Casual’ ; and she states that fast nutrient eating houses are up scaling their nutrient. In the hope of appealing to more-sophisticated consumers. fast-food ironss are traveling beyond simple cheeseburgers and greaser. adding fancy ingredients such as portabella mushrooms. citrus-herb marinated poulet. and pepper bacon. This ascent may be pulling more clients to the fast nutrient industry. but they will be attracted to healthier nutrients. Therefore. it may non be every bit much as a taking cause as of fleshiness as other things. In decision. fast nutrient companies have changed America for the worse over the class of a few old ages. Fast nutrient topographic points largely have high fat and low alimentary part sizes that shouldn’t be eaten day-to-day. Families shouldn’t eat fast nutrients every bit much as they think they should. and alternatively should ensue in eating healthier. freshman merchandises. Options to fast nutrient topographic points may dramatically diminish fleshiness in America. America’s fleshiness epidemic may be led by the fast nutrient industries.